|
|
| SELECTIONS: |
6 MONTH
|
|
12 MONTH
|
|
FILE#: |
1602
|
| Cooking/Gourment Cooking |
1,278,840
|
|
12,276,865
|
|
BASE PRICE: |
$75.00/M
|
| Cookbook Buyers |
218,000
|
|
2,092,800
|
|
MINIMUM: |
$350.00/F
|
| Food/Sundries Buyers |
89,000
|
|
854,400
|
|
REUSE: |
Please Call
|
| Recipes |
398,870
|
|
3,829,155
|
|
UPDATED: |
Monthly
|
| Crafts |
601,800
|
|
5,777,280
|
|
SOURCE: LIFESTYLE
QUESTIONNAIRE SURVEY RESPONDENTS
|
| Craft Buyers |
301,330
|
|
2,892,770
|
|
|
| Needlework |
289,050
|
|
2,774,880
|
|
ADDITIONAL SELECTS & PRICING: |
| Quilting |
102,440
|
|
983,425
|
|
GENDER |
$10.00/M
|
| Sewing |
466,610
|
|
4,479,460
|
|
MARITAL STATUS |
$10.00/M
|
| Woodworking |
144,880
|
|
1,390,850
|
|
GEOGRAPHY |
$10.00/M
|
| Gardening |
|
|
|
|
6 MONTH HOTLINE |
$20.00/M
|
| Gardeners |
1,866,530
|
|
17,918,690
|
|
12 MONTH HOTLINE |
$15.00/M
|
| Gardening Supply Buyers |
220,710
|
|
2,118,820
|
|
TELEPHONE NUMBERS |
$25.00/M
|
| Home Decorating / Furnishing |
1,354,460
|
|
13,002,820
|
|
OMITS |
$10.00/M
|
| Housewares |
|
|
|
|
|
|
| Furniture Buyers |
205,200
|
|
1,969,920
|
|
ADDRESSING: |
| Linens Buyers |
306,860
|
|
2,945,860
|
|
4-UP PRESSURE SENSITIVE |
$10.00/M
|
| Home Entertainment |
2,047,850
|
|
19,659,360
|
|
KEYCODE |
$10.00/M
|
| Music Buyers |
461,170
|
|
4,427,235
|
|
DISKETTE |
$50.00/F
|
| Video Viewing |
342,860
|
|
3,291,460
|
|
CD |
$50.00/F
|
| Movie/Video Buyers |
209,750
|
|
2,013,600
|
|
EMAIL / INTERNET DELIVERY |
$50.00/F
|
| Watching Sports |
326,250
|
|
3,132,000
|
|
SHIPPING & HANDLING FEE |
$5.00/F
|
| Mail Order Buyers |
|
|
|
|
|
|
| Children's Products |
265,190
|
|
2,545,825
|
|
|
|
| Clothing |
1,368,090
|
|
13,133,665
|
|
|
|
| Men's Apparel |
207,010
|
|
1,987,300
|
|
|
|
| Women's Apparel |
430,540
|
|
4,133,185
|
|
|
|
| Cosmetics |
171,390
|
|
1,645,345
|
|
|
|
| |
|
|
|
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|
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